Here's a sampling of insights featured in the latest edition of YouthBeat.

• Teen's average listening to music 3.7 hours per day.
• 71% of girls like to listen to pop music vs. boys at 41%.
• 55% of kids have listened to an iPod or MP3 player in the last week.
• Between 60% and 70% of youth make their own music.
• 65% of parents do not allow their kids to spend money on music.
• Almost all of today's youth do other things while they watch TV, most popular: eating.
• Parents report even more television watching going on over the weekends - reaching 6.4 hours a day for teens, nearly half their waking hours on the weekends.
• The "Aggregate Net Worth" of American Youth? It's an impressive figure: $34 billion, based on YouthBeat's estimates. To put it in perspective, $34-billion is the amount the government paid to bail out the "Big 3" auto makers.
• 9% of parents say they "always" accompany their teens when they see movies in theaters.
• While many parents worry about their child going online, 9 out of 10 see going online as having positive benefits.
• Kids, Tweens and Teens report that family members (siblings and parents) are their most frequent playing partners.
• 64% of teens' parents reporting that they set no limits at all as to what video games they can play.
• From media to money, low- to high- tech leisure, and feelings of hunger to altruism, youth behave differently in each age snapshot to meet their unique and changing needs.
• When it comes to ad effectiveness, age matters more than gender, but it's worth noting that all forms of online advertising, TV contests, and sweeps are more effective with boys than girls.
• Kids, tweens and teens report that TV advertising drives requests/purchases of toys and food products - but interestingly, not beverages.
• By the time they get to high school, over half of all teens shop online.