It’s summer vacation, when parents encourage their kids to take a break from the video game controller, get outside and move. It’s an important notion, not just for burning off energy and getting some fresh air, but also because physical activity is associated with endorphin release and a feeling of well-being, as well as the satisfaction and confidence that comes from building skills—physical or otherwise. Here are four “get moving” trends popping up in communities around the U.S. that can make burning off some energy a bit more fun than the usual trips to the park and the pool:1. Get Your Museum On. A visit to the museum just got a lot more interesting for kids who want some kinesthetic release in addition to wandering through the exhibits. The Children’s Museum of Indianapolis opened a new larger, space this year (more than 7 acres) for families to participate in activities from the familiar (basketball and golf) to the more exotic (tackling football dummies or racing pedal cars). For those on the West Coast, the Portland Children’s Museum in Oregon and the Kidspace Children’s Museum in Pasadena, CA offer similar adventures.
Summer is a great time for youth to get outside, try something new, and maybe discover a new passion for a new or different fitness activity. Keep these trends in mind and try and use your brand to encourage exploration and connection with others as youth get moving. And, as always, remind youth to remember their sunscreen!